If you dey hustle as a Naija brand or influencer looking to expand your reach, tapping into Thailand’s Facebook influencer scene is a sharp move. Thailand na one of the buzzing markets in Southeast Asia, with Facebook still holding solid ground as a primary social media platform. By May 2025, the digital marketing scene in Nigeria dey evolve fast, and cross-border collabs dey trend well well. So, as a Naija advertiser or content creator, knowing the top 10 Facebook influencers in Thailand you fit partner with go put you ahead for the game.
In this article, I go yarn you the top Thailand Facebook influencers worth linking up with, plus some real talk on how to run collabs that go pay. We go also touch local Naija payment options, branding vibes, and marketing culture to make sure your campaign no go waka go waste.
📢 Why Thailand Facebook Influencers Matter for Nigerian Brands
Thailand get over 51 million Facebook users, and influencers for there dey get serious engagement, especially for niches like lifestyle, travel, fashion, and food. For Naija, where Facebook still dey strong alongside Instagram and TikTok, linking up with Thai influencers fit open new markets, boost brand credibility, and bring fresh content ideas.
Also, Naija brands dey dey more experimental with international influencer marketing, especially with platforms like BaoLiba helping to connect local advertisers with global creators. Payment-wise, Naija advertisers sabi use Naira via platforms like Paystack and Flutterwave, which dey integrate well with international transfers, making cross-border influencer pay smooth.
📊 Top 10 Facebook Influencers in Thailand to Collaborate With
Here na the list of top Thailand Facebook influencers you go want collaborate with for 2025:
- Kaykai Salaider
- Niche: Comedy, Lifestyle
-
Fans: 8M+
Kaykai dey serve fresh, funny content that hits young audiences hard. Na great pick if your brand dey target Gen Z or millennials. -
Bie The Ska
- Niche: Entertainment, Music
-
Fans: 6.5M+
Bie fit give your brand that cool music and entertainment edge, especially if you dey launch lifestyle or youth-centric products. -
Mayy R
- Niche: Beauty, Fashion
-
Fans: 4M+
A go-to for fashion and beauty brands. Mayy dey influence Thai and Southeast Asian style trends, perfect if you dey push Naija fashion collabs. -
My Mate Nate
- Niche: Travel, Vlog
-
Fans: 3.7M+
Na foreigner based in Thailand, Nate’s travel and lifestyle vids get solid engagement from expats and locals alike. -
Zbing Z
- Niche: Gaming
-
Fans: 5M+
If your brand dey tech or gaming sector, Zbing Z’s audience go make sense to target. -
Pimtha
- Niche: Lifestyle, Parenting
-
Fans: 3M+
For Naija brands selling family or kids products, Pimtha offers a trustworthy voice. -
Sunisa J
- Niche: Food, Cooking
-
Fans: 2.8M+
Food lovers dey follow her, so if you dey launch food products or travel services, she fit be your girl. -
Aum Patchrapa
- Niche: Celebrity, Fashion
-
Fans: 7M+
Iconic actress and influencer, Aum dey attract a broad demographic, excellent for premium brand image. -
Nongchat
- Niche: Fitness, Health
-
Fans: 2.5M+
Health and wellness dey trend in Naija too, so Nongchat fit help penetration for that market segment. -
Jannine Weigel
- Niche: Music, Acting
- Fans: 4.2M+
Bilingual influencer with a huge fan base across Thailand and Asia, good for cross-cultural campaigns.
💡 How Nigerian Brands Fit Collaborate with Thai Facebook Influencers
Linking up with these influencers no mean just drop message and dey wait. You gats sabi the local culture, payment methods, and legal landscape both sides.
-
Payments: Use platforms like Paystack or Flutterwave to handle Naira payments seamlessly. For Thai influencers, payment in US dollars or Thai baht via Wise (formerly TransferWise) fit dey easier. Always get clear contracts to avoid wahala.
-
Content Style: Thai audiences appreciate authentic, relatable content with a pinch of humour or drama. Naija brands should give influencers creative freedom but ensure brand message clear.
-
Local Relevance: Tie your campaign to trends that resonate both in Nigeria and Thailand. For example, Afrobeat music is global now; have influencers use Nigerian music or fashion in their content.
-
Legal Compliance: Nigeria’s NITDA and Thailand’s Digital Economy Promotion Agency dey regulate online ads. Make sure influencer posts dey disclose sponsorships to avoid penalty.
📊 People Also Ask
Who are the most popular Facebook influencers in Thailand?
Check out Kaykai Salaider, Bie The Ska, and Aum Patchrapa. They get millions of followers and strong engagement, making them top picks for collaborations.
How to pay Thai influencers from Nigeria?
Use international payment platforms like Paystack, Flutterwave for Naira transactions, and Wise or PayPal for USD/THB transfers. Always set clear payment terms before the campaign.
What kind of brands work well with Thai Facebook influencers?
Lifestyle, fashion, beauty, food, travel, and tech brands dey do well. Tie your campaign to cultural trends both in Nigeria and Thailand for max impact.
❗ Risks and Tips for Smooth Cross-Border Influencer Marketing
-
Language Barrier: English is common among Thai influencers, but double-check to avoid miscommunication.
-
Cultural Sensitivity: Don’t impose Naija cultural elements blindly; respect Thai values and norms.
-
Fake Followers: Use BaoLiba’s vetting tools or local agencies to confirm influencer authenticity.
Final Thoughts
Cross-border influencer marketing between Nigeria and Thailand dey ripe for the picking in 2025. The top 10 Facebook influencers listed here go give you solid leverage if you dey play your cards well—mix local Naija payment methods, culture, and marketing savvy to make the collab pop.
BaoLiba will continue to update Nigeria influencer marketing trends, welcome to follow us for the latest insights. No dulling, make your brand shine global!
