If you dey hustle as a Telegram influencer in Nigeria, and you dey wonder how to tap into Malaysia brands for collaboration in 2025, this one na your koko. Influencer marketing don blow everywhere, but finding legit Malaysia brands to work with from Naija? E no too easy, but e possible. I go break down how you fit use your Telegram clout, local Naija vibes, plus smart strategies to secure those brand deals. No wahala, just real talk for real players.
📢 Marketing Landscape in Nigeria and Malaysia 2025
As of May 2025, Nigeria still dey ground zero for influencer marketing growth—social media platforms like Instagram, Twitter, and even Telegram dey grow fast. Telegram, in particular, don become popular for content sharing, private groups, and broadcast channels. For Naija influencers, this platform fit become a goldmine for brand collaboration if you sabi how to position yourself.
Meanwhile, Malaysia brands dey look outside their own market to expand reach—especially in Africa. They dey target markets with rising digital adoption and young consumers. Nigeria, with its 200+ million population and growing e-commerce scene, dey attract these brands. But Malaysia brands no just dey give deals anyhow; they dey scout influencers who get good engagement, real followers, and can localize their message for Nigerian consumers.
💡 How Telegram Influencers in Nigeria Fit Secure Malaysia Brand Collaboration
1. Build a Solid Telegram Presence with Naija Flavour
Brands no go just sign you because you get many followers. Dem want engagement, trust, and local clout. For Nigeria, that means:
- Creating content wey resonate with Naija culture and slang.
- Using Telegram channels and groups to build tight-knit communities.
- Posting consistently with quality content—whether na product reviews, lifestyle tips, or Naija-style entertainment.
Example: Naija influencer @ChukzVibes dey run a Telegram channel wey dey focus on tech gadgets and lifestyle. He dey use pidgin and popular Naija memes to keep audience engaged. Malaysia tech brands dey notice am for this reason.
2. Understand Payment and Collaboration Expectations
Naija influencers dey prefer payment in Naira (₦), but international brands like Malaysia companies fit pay via PayPal, bank transfers, or even crypto. You need to:
- Clarify payment method upfront.
- Use trusted payment platforms—Flutterwave or Paystack fit help if you dey receive from foreign brands.
- Negotiate clear deliverables and timelines.
3. Pitch with Data-Driven Proposals
Naija brands and advertisers love numbers. Malaysia brands no be different. When you dey reach out to them:
- Show your Telegram stats: subscriber count, average views, engagement rate.
- Include examples of past collaborations with Naija brands like Jumia or Konga.
- Highlight how you go localize their message for Nigerian audience.
4. Leverage Nigerian Social Media Ecosystem to Amplify Your Campaign
Even if your main channel na Telegram, no forget to cross-promote on Instagram, Twitter, or TikTok. This shows Malaysia brands you fit run multi-platform campaigns.
Example: @AdaLagos, a lifestyle influencer, dey run Telegram but also dey active on Instagram and Twitter. She dey collaborate with local Naija fashion brands and recently bagged a deal with a Malaysian skincare company.
5. Stay Compliant with Nigerian Marketing Laws and Culture
Naija get law wey govern advertising and digital content. You must:
- Disclose sponsored content clearly—no hiding am.
- Avoid content wey fit offend Nigerian cultural or religious sensitivities.
- Respect data privacy laws.
Failing this fit spoil your rep and scare away future Malaysia brand deals.
📊 People Also Ask
How do Telegram influencers find Malaysia brands for collaboration from Nigeria?
Start by building a strong Telegram presence with Nigerian-centric content, join influencer networks, and pitch directly to Malaysian brands using data-driven proposals. Also leverage platforms like BaoLiba to connect with international brands targeting Africa.
What payment methods do Malaysia brands use for Nigerian influencers?
Mostly PayPal, bank transfers, or international fintech platforms like Flutterwave. Some brands also use crypto payments. Always agree on payment terms before starting collaboration.
Can Nigerian influencers promote Malaysia brands on Telegram only?
Yes, but cross-promotion on other social media platforms like Instagram and Twitter boosts campaign success and brand confidence.
❗ Risks to Watch Out For
Beware of fake brand offers and scams especially on Telegram. Always verify brand legitimacy before signing any deals. Use contracts and insist on partial payment upfront. Also, be cautious about sharing personal financial info.
Final Thoughts
As of 2025 May, Nigeria’s influencer marketing space dey mature fast and Telegram influencers get a unique edge. Malaysia brands eyeing African markets need local influencers wey sabi deliver authentic, engaging content. If you fit combine Naija street smart with data-driven professionalism, you fit win solid Malaysia brand collaborations.
BaoLiba will keep updating Nigeria influencer marketing trends, so make sure you follow us for the latest gbagaun moves in influencer marketing. No dull yourself!
