So you dey hustle as a Naija influencer or brand owner, and you dey wonder how to link up with Malaysia brands through Telegram in 2025? No wahala, this article na the real plug to help you chop better deals on influencer marketing with Malaysia brands using Telegram and other social media moves. We go yarn about how Naija social media culture blends with global collab styles, plus how to handle payment, legal gist, and local examples you fit relate with.
📢 Marketing Trends in Nigeria and Malaysia Collaboration via Telegram
As of 2025 May, Naija influencer marketing dey evolve sharply. Telegram don turn one of the underrated platforms for brand collab — no be only WhatsApp or Instagram again. Telegram’s group and channel features dey popular for sending promo content, product reviews, and exclusive drops with tight community control. For Naija, where data dey pricey sometimes, Telegram’s lightweight app get one big advantage.
Malaysia brands dey look for fresh faces outside their shores to boost their reach. The Naija market with its huge young population and social media savvy crowd na jackpot for them. Brands like Petronas, AirAsia Malaysia, and Shopee Malaysia dey explore influencer marketing for regional growth, and they dey open to Telegram-based collabs, especially with influencers wey get strong engagement.
💡 Practical Tips for Naija Influencers to Land Malaysia Brand Deals on Telegram
Build Telegram Presence with Local Flavour
No just jump into Telegram and start spamming. Naija influencers sabi well how to build trust on social media — show your authentic self, use pidgin English or local slangs mixed with English to make content relatable. Join Telegram groups related to Malaysia products or Naija-Malaysia trade, and even create your own channel with daily Naija-Malaysia lifestyle, tech, or fashion content.
Use Nigeria-Style Negotiation and Payment Methods
Naija influencers dey expect quick and secure payments. Most Malaysia brands prefer USD or MYR, but you fit negotiate to get payment through PayPal, Payoneer, or even local banks with forex options like GTBank or Access Bank. Momo (mobile money) payment no too dey common for international deals but for local Naija brand collabs, e dey important.
When you dey talk money, remember to price your Telegram campaigns fairly — consider reach, engagement, and content type (posts, stories, exclusive channels). For example, Naija influencer Tolu Ajayi bagged a deal with a Malaysian skincare brand by offering combo Telegram + Instagram promo for ₦250,000 per campaign.
Understand Legal and Cultural Rules
In Nigeria, influencer marketing dey regulated by the Advertising Practitioners Council of Nigeria (APCON). Make sure say all your collaborations comply with APCON guidelines, including clear disclosure of sponsored content. Malaysia brands expect you to respect their advertising laws too, so no fake claims or cultural insensitivity.
Culturally, Naija and Malaysia share respect for family values, so content promoting family-friendly products get better acceptance. Avoid content that fit offend religious sentiments — both countries get strong religious communities.
📊 Case Study Naija Influencer x Malaysia Brand on Telegram
One Naija tech blogger, Chinedu Techie, used Telegram to promote a Malaysian gadget brand launching smart home devices. He created a Telegram group for his followers where he shared exclusive video reviews and Q&A sessions. Collaboration included giveaways and direct product links to Shopee Malaysia.
This approach generated 40% more engagement than his usual Instagram posts and led to direct sales tracked through affiliate links. Chinedu’s success story shows how Telegram’s niche communities can drive real results for Malaysia brands looking for market expansion in Africa.
### People Also Ask
How can Nigerian influencers contact Malaysia brands on Telegram?
Start by joining Telegram groups focused on Malaysia products or commerce, then DM brand reps or join official brand channels. Use platforms like BaoLiba to find verified Malaysia brand campaigns open for collab.
What payment methods work best for Nigeria to Malaysia influencer deals?
PayPal and Payoneer are the most common. Nigerian banks with forex services like GTBank or Access Bank also work if you prefer direct bank transfers. Always clarify payment currency and timeline before starting.
Is Telegram a good platform for influencer marketing in Nigeria?
Yes, especially in 2025, Telegram is growing fast as a community-building tool. It offers control over audience, direct messaging, and exclusive content sharing, making it ideal for niche influencer marketing.
❗ Final Words
If you be Naija influencer or brand handler, tapping into Malaysia brands through Telegram no be pipe dream. Just dey authentic, dey sharp for negotiation, and dey mindful of legal and cultural rules. Mix your Naija social media hustle with Telegram’s global reach, and you fit blow your brand or personal hustle wella.
BaoLiba will continue to update Nigeria influencer marketing trends, so make sure you dey follow us for the latest insider gist and strategies. No dull yourself, level up your influencer marketing game today!
